……………………………………………………………………………………..
Conducting stakeholder interviews & planning sessions
Creating visualizations of user and business needs
Developing strong and trusted relationships with clients
Goals setting and creation of success measurements
Gathering and validation of project requirements
Partnering with clients to define effective digital strategies that
strengthen the brand and perform for both the users and the business
.
User Experience/ Interaction Design
……………………………………………………………………………………..
Developing user flows and scenarios
Creating wireframes
Designing interactive processes and interfaces
Partnering with designers to conceive and create digital experiences that perform
.
Information Architecture
……………………………………………………………………………………..
Content analysis, strategy and organization
Site map creation
Website template architecture
Implementing best practices for SEO & SEM
Site creation planning and process documents
.
Research
……………………………………………………………………………………..
User needs and tasks analysis
Digital landscape analysis (competitive review)
Card Sorts, Surveys, Contextual Interviews
Conducting usability analysis and testing
Personas and Audience Segmentation
